CashBack Shopping Portals

Price comparison or Cash back sites are big business at the moment due to the present state of the world economies. There is a healthy CashBackchoice of options to pick out on both sides of the Atlantic, and I would say a good working model for the individual webmaster to earn some extra cash from. I know from my travels on the various blog communities and around the web that plenty of individual webmasters and more established bricks and mortar businesses are latching on to this thriving online business.   As one of the fastest growing areas within affiliate marketing, loyalty and Cashback sites have come to play an increasingly important part for affiliate marketers.

How Do Cashback Websites Work

It may seem fairly obvious but there is a lot more to Cashback and loyalty sites than meets the eye. Effectively Your Cashback site acts as an interface between the retailers and online shoppers. Retailers list themselves on such websites and offer their deals to consumers from there, in doing so they save on money on advertisements. Once an online shopper clicks on the links of the retailers listed on these Cashback sites they are then redirected to the retailer’s website, and if they buy a product they would be liable to claim and get the cashback percentage promised by the portal on that particular retailer. The catch is they would be getting the cashback only if they went to the retailer’s website and made a purchase.

Cashback websites pay back the money to consumers through various payment options like BACS, PayPal or check. Of course any would be shopper who is looking for a bargain and lands on your site from the search engines is much more likely to spend their hard earned. Also there is an unlimited amount of big brand names that you can tap into including the retail and financial giants that give out generous cashbacks.

Starting your own Custom Made or DIY Cashback Portal

There are two ways to approach this and it all depends on your situation, if you have a strong marketing background then you can approach companies that offer their services to setup a customized site for you at no cost, but remember you will have to contact them and show you have a good background in marketing or have a high traffic site to make it worth their while. To give you a better idea of what’s involved check out this site called CashBack Partners, the site deals with the UK market which has some 19 million online shoppers that are actively sourcing out bargains.

For the less experienced marketer getting started doesn’t have to be difficult when you have the likes of great affiliate sites like Of course there are rafts of similar affiliate sites that offer publishers access to popular retailers, and along with intuitive data feeds that are real time, you can have a blog or website up and running in no time. The main job that you have to concern yourself with is marketing your site and spreading the word.

My little experiment

I haven’t as yet tried out Cashback or loyalty sites myself, but I want to give it a try. I have a couple of domain names at the moment gathering dust, so over the next couple of weeks I will give it a go and see if I can make any profit from Cashback or coupon saver programs. I have two affiliate sites that I can use in ShareSale and Pepperjam, so I will write some posts about my experiences and see how it goes. I’m sure there are many independent webmasters out there that would like to share their knowledge, so feel free to leave your opinion.

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