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August 12, 2009, 5:41 am|
Getting traffic to your websits via backlinks is very significant. As equally crucial is working at getting quality backlinks using anchor text.
The more one way anchor text backlinks you can get the better off you will be!
All Internet marketers should work harder at Search engine optimization as one way to develop anchor text back links.
It is always amazing to me how many people will list their website URL in an article, or in the resource box, and yet will not hyperlink that to the anchor text itself. So how exactly can you go about hyperlinking your keyword phrases to get quality anchor text backlinks?
Whenever a link has the key word in the text of the hyperlink it is called an anchor text link. Very often you see people use words like click here, which is a good action phrase, but is not creating keyword relevancy or creating a text link to that specific web page.
Every Internet marketer should have a list of keyword phrases they are trying to develop their blog or website around. Today this is easier to do thanks to niche marketing yet many Internet business owners do not really understand developing keyword list.
You clearly need a keyword list if you are going to develop anchor text backlinks by targeting the proper keyword phrases relevant to your site. There are many free tools that can help you get started including Google: https://adwords.google.com/select/KeywordToolExternal.
Depending on the competition ranking highly with search engines for certain keyword phrases will be more difficult than others. Therefore you may want to concentrate on developing longtail keyword phrases in using those as your anchor text.
For example if you’re targeting the keyword phrase “online business” you will find that’s a very competitive phrase. An easier phrase to rank high on a search engine would be something like “starting an Internet business” or phrases with more than 1 or 2 words.
Getting quality one-way anchor text back links can be done in numerous places. Here is a partial list of ways you can link back to your website with anchor text.
1. Hyperlink your website address to your anchor text phrase, in the resource box of any article marketing you are doing. When permitted by the article directories as opposed to listing your website URL you may even want to hyperlink to keyword phrases.
2. When doing forum marketing start a signature file and hyperlink text phrases in it. This is a great way to link to other web pages besides your home page.
3. When posting on blog comments in the name field list your keyword phrase as opposed to your personal name. When making the blog post put your name at the bottom of your comment. Most blog owners will allow this and you’ve just created a one way anchor text backlink.
Suzanne Morrison teaches average people how to reach a higher search engine ranking for their website. Read her easy to understand SEO EBook for tips and useful information on getting more traffic from search engine optimization.
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Nice post but I have a little hesitation with the 3rd point…won’t use of keywords instead of names of the commentor is not preferred by many due to a spamy look.
Otherwise I heavily follow points 1 and 2 to get back links
@Neo, Some blogs ddon’t mind if their commentators use keywords as the name. I suggest when commenting on blogs you look at the names of the commentators that came before you. If they use names then you use names. But if you see that they are using keywords, then it is pretty safe to say that the blog owner does not mind.
There are three types of link exchange which you can do to promote your site. It includes reciprocal, three-way and the one way linking.
Thanks for the post. Some webmasters setup certain plugins like comentluv, keywordluv. keywordluv indicates that site owner doesn’t mind about keyword comments
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There is obviously a lot to know about this. I think you made some good points in Features also.
Hi great post I have been reading your Blog for a few days now and I like your writing style its easy to follow and learn from, I am just setting up a Blog my self at the moment where I buy up PLR software and provide it for free to build traffic, I have a piece of software I think is relevant to this post as you mention article marketing I have a free piece of software that I am giving away with the source code that helps submit to article sites check it out and let me know what you think Cheers Josh. http://freeinternetmarketingsoftware.org/free-article-directory-submitter-with-re-sell-rights.php
In point number 3 you should mention that for anchor text to work there should be no use of “nofollow” in the . For example: I’ve just used a keyword as my name and linked it but it won’t pass because of the use of “nofollow”. The use of anchored text may be useful in this comment because people may click on it, but there will be no search engine benefit.
Thank you for the blog post, btw.
I think one way linking is the most effective method to achieve top rankings in any search engines. We have to put in lots of efforts when we try other methods to increase links to our website like Link exchange, three way links. But we should try to get links with different anchor texts whatever kind of links they are…
submitting to article directories is one of the best ways to get one way back links for your website. You have control over your anchor text and who is linking to you. A lot of those linking networks don’t give you full control over who you link to and who is linking to you.