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How to use Google Analytics for your Google Site Placement

The Google AdWords network is the biggest online PPC ad network out there. Millions of users everyday around the world are exposed to ads from Google.  How many of those are your ads, and how many out of those millions are seeing them? You’re may already be running a search campaign, but are you on the content network? if you aren’t then why not?  You’re missing out on the opportunity to exponentially expand your reach to customers around the world that you aren’t getting to by using search.  Using Google Analytics to help you refine your Google site placement within the content network can maximize your results… Continue reading